Ba April 2000 Soty Tee Shirt

This summer, sportswear brand Wilson launched its second collaboration with Kith, the label that has helped define the current era of streetwear. “Kith has created a modern twist on the classic preparation,” says Joelle Michael off, vice president of design at Wilson Sportswear. “Together, we have combined our heritage with their street style to create something unique and special.” The collaboration has taken traditional tennis looks like tennis wear and even visors and reimagined them with a fashion twist. Michael off thinks that the classic tennis skirt and polo shirt are two important pieces that Wilson is seeing in the style of his customers when leaving the court as equally vibrant. -branded capsules with Prince on July 11. “Sporty & Rich is all about encouraging people to live healthier, happier, and longer lives and knowing that an activity like tennis can help achieve goals Having said that, it has always been a central part of the ethos brand,” Oberg said in a press release. The collection—a mix of cotton pajamas along with essentials like tennis skirts and wool vests—is able to maintain the technical elements of sportswear while introducing a new twist. trendy direction.

Ba April 2000 Soty Tee Shirt, hoodie, tank top, sweater and long sleeve t-shirt

Meanwhile, Y2K appeared a little earlier in the fashion history timeline, starting from the late 90s to the early 2000s with a dominant trend of low waistlines and laid-back glamour. The era gradually turned into something more obvious; think of McBling as Y2K’s flashier, more high-tech sister. Anything colorful—pink preferably—and sparkly becomes your best friend in McBling’s development. Short skirts became shorter, and velvet and streetwear became the uniform of the red carpet. Many of the staples come from the McBling era including patterned t-shirts with sassy phrases, tracksuits and sparkly jeans, and sequined accessories. The aesthetic grew in popularity from 2003 to 2008. Artists like Missy Elliot, LL Cool J, and Eve were among the few icons who brought aspects of the trend to life, such as tracksuits, matching sets, sparkly accessories, and colorful streetwear. Stars like Paris Hilton and Nicole Richie also popularized the aesthetic, wearing patterned t-shirts and tracksuits on the streets and on-screen during their show The Simple Life.